5 steps for content marketing

5 steps for content marketing

  1. Well define objective (Brand Building or Drive Sales) and target customer (Which Segment: Age, gender, education level, interests, etc)
  2. Understanding target customer characteristic at difference social media platform (Uwants, DiscussHK, HKGolden, Baby-Kingdom, Facebook, Weibo, etc)
  3. Suggest suitable social media platform for engagement with target customers and define suitable manner, time, message, for engagement target customers (Who, When, How, Where)
  4. Define schedule and KPI for engagement target customers
  5. Review performance of the social media engagement; Fine-tuning your strategies.

 

?????5???

  1. ??????????????????????????????????????
  2. ????????????????? Uwants ? DiscussHK ? HKGolden ??????Facebook????????
  3. ???????????????????????????????????????????????????????
  4. ??????KPI???????
  5. ????;????????????